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Vice President of AI Marketing at Bell

Company: BCE

Location: toronto, London

Posted: June 13, 2026

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Position Details

Lead Bell’s marketing evolution as Vice President of AI Marketing and Brand. Drive innovative strategies to enhance brand connection through cutting-edge automation and AI technologies.
As part of the Bell Brand and Marketing Communications team, this executive role focuses on transitioning Bell into an AI-first marketing organization. The Vice President will serve as both a strategic leader and brand steward, embedding AI solutions into key workflows to ensure that the Bell promise—Connection is Everything—shines through all customer interactions.
Key Responsibilities:
• Oversee brand consistency across all marketing efforts
• Develop integrated marketing strategies aligned with enterprise goals
• Direct multi-channel campaigns utilizing AI for precision and engagement
• Lead a team managing sponsorships with major events and franchises
• Drive insight-driven strategies for increased customer engagement
Requirements:
• 15+ years in senior marketing leadershi...