This is not a social media manager role. It's not a content writer role. It's a hybrid:

• Thinking - deciding what topics and angles are worth communicating


• Producing - creating video content and appearing on camera


• Engaging - actively participating in discussions across communities


• Supervising - reviewing and aligning all content before it goes out

You'll both create content yourself (especially video) and coordinate content created by others - including AI-generated drafts and team contributions. You own the outcome, not just your own output.

This role focuses exclusively on social media and community communication. It does not own PR, company-wide messaging strategy, or employee advocacy programs.

Tasks

YouTube (primary channel) Own the channel's growth. Create long-form and short-form video. Appear on camera. Develop educational, use-case, and community-relev...