About the Role

We’re looking for an exceptional Sales, Marketing & Innovation (SMI) Director to lead and transform our commercial organisation across Belgium, Netherlands, Slovakia, Austria, Czechia and Switzerland.

This is a high-impact, senior leadership role with end-to-end accountability for shaping and executing the commercial strategy across a complex, multi-country region. You will play a pivotal role in driving sustainable growth, strengthening customer partnerships, and positioning the business as a market leader in innovation and value-led solutions.

You will lead a broad and diverse SMI function spanning Key Accounts, Account Management, Design & Innovation, and Commercial Operations, while working in close partnership with Customer Experience and Marketing teams in a highly matrixed international environment.

A core focus of the role is to translate market insight into actionable commercial strategies, ensuring the region is well-p...