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About the role
We are looking for a (Senior) Regional Marketing Manager (m/f/d) to drive commercial success across our GaN and SiC portfolio.
In this role, you will define and execute regional marketing and pricing strategies, working closely with customers, distribution partners, and internal teams to maximise revenue, ASP, and market share.
You will play a key role in identifying and capturing growth opportunities in fast-evolving wide bandgap markets, balancing short-term performance with long-term strategic growth.
What you will do
Develop and execute a regional business development plan focused on GaN and SiC opportunities, including TAM/SAM/QSAM and application trends
Engage directly with OEMs, customers, and distribution partners to grow share of wallet and strengthen Nexperia’s market position
Own and implement regional pricing strategy, including quoting, negotiations, and margin opt...