Transform the educational landscape with D2L as a Senior Product and Customer Marketing Manager, focused on impactful go-to-market strategies and customer growth initiatives.
In this senior role, you will define GTM strategies that align product innovations with customer needs. By managing collaborative efforts across Product, Marketing, and Customer Success, you’ll ensure market readiness and customer engagement. You will leverage your strategic and operational skills to drive outcomes that matter.
Key Responsibilities:
• Own GTM strategy frameworks for product and customer initiatives
• Ensure marketing readiness aligns with product development timelines
• Collaborate on strategies for customer advocacy and expansion
• Supervise integrated campaigns for effective market execution
• Develop performance metrics for GTM and marketing success
Requirements:
• 7–10+ years in B2B SaaS marketing experience
• Proven history of leading successful GTM strategies