Position Details
**Responsibilities and Accountabilities include:**
The key responsibilities of this role include but not limited to:
+ Driving the use of market research to identify opportunities and clinical trends, integrate competitive intelligence into marketing planning by assessing competitor portfolios and growth strategies
+ Developing/ contributing to regional marketing strategy, value proposition and solutions positioning
+ Responsible for the competitive strategy / pricing to achieve market share objectives; sets direction for product marketing plans to ensure the achievement of financial/budget expectations and product line strategies
+ Collating published evidences to support the company’s value proposition
+ Develop sales, marketing and clinical training tools / collateral collaborating with internal functional stakeholders to get it fully approved for external use
+ Provide training to sales and marketing teams to the appropriate detail aids to deliver v...