Lead Vancouver's tourism marketing as the Vice President of Global Marketing at Destination Vancouver. Influence global engagement through a focus on innovation, strategy, and community connection.
As a vital member of the Senior Leadership Team, this role reports to the President & Chief Executive Officer. The Vice President will guide a multifaceted marketing approach by enhancing Vancouver’s brand recognition through effective partnerships and cutting-edge digital initiatives. Your leadership will shape how the city engages with global visitors and influences sustainable tourism.
Key Responsibilities:
• Direct global brand strategy and marketing initiatives
• Implement innovative digital solutions and AI technologies
• Cultivate strategic partnerships to boost engagement
• Analyze and adapt to emerging market trends
• Enhance visitor experiences and content marketing efforts
Requirements:
• Proven track record in a senior marketing role
• Experience in ...