Elevate Popeyes Canada’s brand as the Senior Manager of Digital Marketing, driving an ambitious marketing agenda and aligning strategies for success. This in-office role focuses on menu innovation, promotional calendars, and digital customer engagement.
As a key leader in the marketing team at Restaurant Brands International, you will be instrumental in crafting a vision for Popeyes Canada’s offerings. You will oversee the development of comprehensive marketing and digital calendars, ensuring profitable sales growth and traffic across restaurants. Your expertise in analytics and strategic planning will help to shape initiatives alongside Product Innovation and Operations teams.
Key Responsibilities:
• Develop and maintain integrated Marketing & Digital Calendars
• Analyze competitive activity and adjust strategies promptly
• Create 3- to 5-year roadmaps for menu dominance
• Optimize digital marketing and delivery strategies
• Champion the value proposition for Pope...