Set up, execute, and optimize ad campaigns in Google Ads.
Collaborate with senior managers and team leads to support their responsibilities and workload, ensuring smooth workflow and contributing to the overall success of the team.
Preparation of comprehensive reports and metrics, providing accurate data on campaign performance and insights to stakeholders. Utilize Google Analytics for comprehensive reporting.
Update and maintain dashboards to track the progress of all ad campaigns, ensuring real-time visibility of key metrics and performance indicators.
Communicate regularly with internal teams (e.g., Media Optimization and Client Service) about campaign status and performance, and ensuring client satisfaction throughout the campaign lifecycle.
Maintain up-to-date knowledge of ad tech tools and industry trends.
Confident understanding of search engine marketing principles and concepts.