Take on a pivotal role as a Senior Manager, Paid Media with a leading beauty brand in North Toronto. This on-site position focuses on crafting strategies that drive significant business results.
Our client is looking for a strategic thinker who can execute and optimize paid media campaigns across Meta, TikTok, and YouTube. Your role will directly contribute to linking upper-funnel awareness to conversion within retail and eCommerce environments. Strong data analysis skills will be essential to excel in this fast-paced setting.
Key Responsibilities:
• Manage and devise paid media strategies across key platforms
• Build and enhance full-funnel campaigns for effective impact
• Oversee execution including targeting and performance metrics
• Analyze data to guide campaign improvement efforts
• Collaborate with cross-functional teams for cohesive strategy
Requirements:
• 5–7+ years in digital advertising or paid media
• Proven hands-on experience with Meta, TikT...