Lead the marketing technology stack at Opendoor as a Senior Manager. Your expertise will empower lifecycle programs across email and SMS, ensuring precision in tracking and automation.
In this senior individual contributor role, you will own platforms like Iterable and Segment Personas to architect seamless lifecycle programs. Your responsibilities include managing conversion tracking systems and collaborating with Engineering and Product teams to enhance infrastructure. Design AI-powered solutions to streamline operations and drive the marketing team's efficiency while eliminating manual processes.
Key Responsibilities:
• Own Iterable configuration and lifecycle management
• Manage CDP audience segments and data governance
• Build scalable AI-driven email and SMS templates
• Collaborate with Engineering on event tracking implementations
• Create automated performance anomaly detection systems
Requirements:
• 5–7+ years in marketing operations at scale
• E...