Lead the charge in marketing analytics as a Marketing Data Analysis Lead. Expertly synthesize data to drive strategic decisions that enhance client engagement and optimize marketing efforts in a hybrid setting.
This vital position requires transforming complex data into actionable insights for business development and marketing strategies. With a focus on creating unified marketing analytics frameworks, you will provide clarity and evaluation of marketing efforts across diverse platforms. Partnering with stakeholders, your analytical acumen will facilitate insightful recommendations that bolster firm growth.
Key Responsibilities:
• Own integrated marketing analytics and reporting frameworks
• Analyze audience engagement and campaign effectiveness
• Facilitate clear communication of insights to leadership
• Conduct post-campaign analyses to guide future strategies
• Ensure compliance with data management standards
Requirements:
• 3-5 years of analytics experie...