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Manager of Analytics at Northland Properties

Company: Sandman Hotel Group

Location: west vancouver, London

Posted: June 10, 2026

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Position Details

Join Northland Properties as the Manager of Analytics to drive impactful data strategies for guest engagement. Utilize cutting-edge CRM and marketing techniques to foster brand loyalty and revenue growth across multiple properties.
Based in Vancouver, this full-time position requires strong knowledge of analytics, segmentation, and email marketing within the hospitality sector. Successful candidates will possess advanced skills in CRM platforms and a creative mindset to optimize marketing strategies. Collaboration with cross-functional teams is vital to enhance overall guest experiences.
Key Responsibilities:
• Develop and implement digital marketing frameworks
• Enhance the CRM platform's performance and data management
• Execute customer segmentation strategies for revenue growth
• Lead email marketing initiatives and campaign performance
• Create regular reports to guide decision-making
Requirements:
• Proven skillset in CRM, marketing automation, and segm...