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Manager, Alcohol, Jack & Coke and Others

Company: The Coca-Cola Company

Location: Tokyo, London

Posted: June 12, 2026

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Position Details

Are you ready to make a splash in your marketing career? Dive into The Coca-Cola Company, a brand that has been refreshing the world for over 139 years. We are currently seeking a passionate and innovative Brand Manager to join our dynamic team. This is an exciting opportunity to work with one of the world's most recognized brands, where you will play a key role in identifying target customers and customizing marketing strategies to maximize product and brand appeal. If you're ready to bring your creativity and enthusiasm to a company that values bold ideas and fresh perspectives, we can't wait to meet you.

**What You'll Do for Us:**

+ Conduct research to define targeted customer segments and determine the key values that drive buying behavior for each segment.
+ Develop brand/product positioning, associated marketing themes, and media channels that align with target customer demographics.
+ Develop and implement marketing strategies (e.g., advertising, informat...