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Lead Creative Strategist for DTC Brands

Company: DTC Vikings

Location: halifax regional municipality, London

Posted: June 14, 2026

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Position Details

Shape the future of direct-to-consumer marketing as a Lead Creative Strategist with over 5 years of experience in performance video ads on Meta. Elevate creative teams and strategies to drive results across high-performing brands.
This role demands a seasoned Lead Creative Strategist experienced in guiding teams and driving creative direction. You will mentor a group of creative strategists, focusing on UGC-style content that converts. Your expertise in data analysis will be crucial for identifying patterns and optimizing execution for multiple campaigns.
Key Responsibilities:
• Lead and mentor creative strategists for performance ads
• Develop high-level direct response strategies for conversion
• Analyze performance data for creative strategy pivots
• Direct collaboration across Strategy, Creator, and Editing teams
• Execute innovative testing frameworks for effective campaigns
Requirements:
• Minimum 5 years in performance creative strategy
• Proven lea...