Creative/Influencer Strategist

Key Responsibilities

• Collaborate with cross-functional teams to understand client objectives, target audience, and content goals.
• Develop comprehensive performance strategies aligned with client objectives, incorporating audience insights, platform dynamics, and industry best practices.
• Identify key performance indicators (KPIs) and success metrics to measure the effectiveness of content initiatives.

Performance Optimization

• Utilize data analytics tools and platforms to monitor content performance across digital channels (e.g., social media, websites, email).
• Conduct in-depth analysis of content performance metrics, including engagement rates, click-through rates, conversions, and audience demographics.
• Identify trends, patterns, and opportunities for optimization to enhance content reach, resonance, and conversion rates.
• Implement A/B testing a...