Become a Marketing Manager at Manulife, overseeing US Wealth campaigns. Engage with customers and advisors through targeted strategies in a flexible hybrid work environment.
At Manulife John Hancock Wealth, your role as a Marketing Manager entails managing end-to-end lifecycle campaigns across multiple products. You’ll focus on creating compelling narratives for financial products while enhancing the advisor's toolkit. The ideal candidate will thrive in cross-functional collaboration and data analysis, helping to improve customer interactions and overall marketing effectiveness.
Key Responsibilities:
• Lead end-to-end lifecycle campaigns in US Wealth
• Define customer narratives for product launches
• Enhance advisor relationships with targeted marketing
• Create and manage customer journey programs
• Drive collaboration with Product, Data, and Creative teams
Requirements:
• Marketing degree or equivalent experience
• 3-7 years in marketing program managem...