Lead innovative media strategies at Salt XC in Toronto (Hybrid). As a Director of Media, you'll harness data insights and creativity to optimize digital media campaigns.
Salt XC seeks a Director of Media to spearhead data-driven media strategies. This senior-level role demands expertise in media planning and a track record in optimizing digital campaigns. Your insights into the media landscape will help manage, mentor, and train the media team while exceeding client expectations.
Key Responsibilities:
• Lead planning and implementation for key client media strategies
• Prepare, write, and present integrated media proposals
• Mentor and manage direct reports' performance and training
• Maintain accountability for media plan execution
• Analyze user journeys and optimize digital campaigns
Requirements:
• 6-7 years in a senior media role at an agency
• Bachelor's degree in Marketing, Communication, or Advertising
• Proficiency in Google Analytics and digit...