Responsibilities

• Manage and operate the company’s TikTok account, Community and APP, including content planning/creation, publishing, and maintenance.
• Develop clear and effective TikTok growth strategies, drive follower growth and engagement, and showcase proven success cases.
• Manage and optimize user engagement strategies across Community and APP, including UGC activation, user retention, and online/offline activity design. Responsible for Community and APP.
• Collaborate with product, retail, service, and design teams to develop integrated digital campaigns that connect TikTok and community and to ensure high-quality content aligned with brand identity.
• Build and manage the OPPO Mexico Ambassador team (core content creators), encouraging high-quality content generation and increasing loyalty.
• Track social and industry trends to develop timely, relevant content and drive continuous audience engagement and follower g...