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Digital Marketing Specialist

Company: Liebherr Group

Location: Burlington, London

Posted: March 13, 2026

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Position Details

Responsibilities

  • Responsible for spearheading strategy, defining goals and meeting marketing objectives across digital channels to support digital transformation and business growth for Liebherr Canada and each of its product segments.

  • Responsible for the administration, reporting, optimization, and evaluation of websites, online marketing campaigns, social media platforms and display advertising.

  • Responsible for content management, web design, implementation and administration of websites and databases.

  • Project lead and responsible for the managing of Liebherr Canada's, SharePoint pages. Designing, developing, and maintaining site content and capabilities of the existing portals in collaboration with the IT department.

  • Execute and optimize email marketing campaigns, from managing and segmenting email lists to integrating necessary landing pages

  • Plans and implements Search Engine Optimization (SEO) mea...