Responsibilities

Ensure overall quality of content strategy work on all projects and accounts.

Building strategies for developing, implementing and managing compelling and well-organized content based on a thorough understanding of business objectives, user needs and industry best practices

Analyzing and assessing client’s digital content

Developing distribution plans for positioning content across multiple channels to drive desired business results

Drafting content publication and migration workflows, content models and governance plans

Producing all content strategy deliverables including content audits, gap analyses, taxonomies, metadata frameworks, style guides and page tables

Producing content classification and tagging systems

Collaborating with Creative Team members to determine the conceptual and copy direction of online initiatives, including setting guidelines for the editorial tone, style, and voice of a...