Campaign Performance Specialist
The Campaign Performance Specialist is responsible for handling all campaign related activities, including search engine advertising (SEA), paid social, and affiliate marketing, to support campaigns and maintain a consistent media presence, working under general supervision.
Your role
- Leads omnichannel marketing activities (SEO, paid social, programmatic, influencers, PR) by translating brand and category strategies into execution.
- Manages agencies (media, influencers, PR, content) and budgets, ensuring efficiency and alignment with KPIs and briefs.
- Supports and optimizes campaigns and always‑on activations, defining ecosystems, target metrics, and ensuring alignment with business objectives.
- Drives analytics, reporting, and ROI modeling to enable data‑driven decisions, continuous optimization, and performance improvements.
- Guides marke...