← Back to London Jobs
Position Details
- Brand Strategy: Assist the Country Manager in formulating medium and long-term brand strategic plans and annual brand promotion strategies for France, ensuring alignment with Yutong’s global brand positioning and local market demands.
- Brand Management: Oversee the standardization of Yutong’s Visual Identity (VI) application in France, strictly maintaining the consistency and integrity of Yutong’s overseas brand image across all touchpoints (including marketing materials, office premises, events, etc.).
- Brand Marketing & Promotion Execution: Lead the planning and implementation of annual brand marketing activities in France, including project initiation, budget control, on-site execution, post-event review and effect evaluation, to maximize brand exposure and influence.
- Local Resource Development & Management: Responsible for the sourcing, bidding, contract negotiation and daily management of local agency companies (e.g., marketing agencies, event o...