Brand & Communication Specialist
As a Brand & Communication Specialist you will:
- Create and implement marketing and communication strategies.
- Create, develop, and execute 360 brand & product campaigns to boost our brand and product’s focus on digital media.
- Collaborate in the development and implementation of the brand’s content strategy, identifying insights and generating value for clients and non‑clients.
- Create customer‑centric and personalized communications (commercial + operative + content comms).
- Identify marketing opportunities.
- Define KPIs and analyze results to extract learnings.
- Work closely with other marketing areas (own media, paid media…) as well as the rest of bank areas to ensure all activities are implemented on time and in a consistent way.
- Work with external partners (creative agencies, content agencies, production partners…).
- Manage campaign budget and tak...