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Monitors channel performance analytics to recommend, develop, and execute strategies that profitably grow business, market share, and applicable measures in the respective channels. Builds and manages relationships with internal and external partners that are key to the sales and distribution of products per assigned channel. Maintains an understanding of channel business objectives to develop strategic and tactical plans, integrate product channel plans across assigned portfolios, maximize opportunities, and minimize risks. Works across BMO to develop solutions that optimize marketing channel performance and advance the customer experience.